Tell your story visually.
Simply put, it focuses on explaining specific ideas. It is perfect for presenting a complicated topic in an engaging yet simple way, using concise and easy language, together with appealing visual creations. Such animations are often considered to be the key to effective digital storytelling, as they build an engaging narrative, using skillful metaphors and descriptions to simplify even the most complex structures into clear content. It is a natural way of getting the customers' full attention, without losing them in complex descriptions.
The universality of explainer videos makes them a great marketing communication tool in every industry. In particular, those where it is necessary to explain the mechanics of an operation or process – banking, IT, and broadly understood technologies and production.
Conceptual work is the most important stage of creating the perfect explainer video. We will help you analyze your business environment, precisely and accurately identify target groups and distribution locations. The last two variables will determine not only the content but also the means of artistic expression to be used in your animation.
Both forms – e.g. 2D/3D animation or motion design – and the entire creation process, starting with colours, through motion dynamics and up to sound effects, will be tailored to your customers' expectations and your brand's visual identification.